Tuesday, 2 December 2014

What Have I Learned This Week : Corporate Level Strategies


What I have learned this week ?

Today, I would like to discuss the kinds of strategies that I have been learned in our lecture for the past weeks. Basically, the strategies can be group into 3 broad levels of decision making namely, corporate level strategies, business level strategies and functional level strategies. These 3 level of strategies is been done from different method and different circumstance within the organizations.

First of all, corporate level strategy is meant to looking for the overall movement of the organization. The Corporate level strategies have the priority to the movement and action of the entire organization and also their decisions will have to be made at the top of corporate level with the participation from all divisions.

While business level strategy will look at how the organization have to handle things from the competition perspective. An organization has to deal and think of how to compete with their competitors. Functional level strategy has to consider at the various operational level of the organization. Usually, this level has to deals with marketing, financing, management and also the operation divisions to make sure that the overall things have been assist.

In corporate level strategies, it has various levels of the strategies.




The corporate level strategy looks at the whole organization with the helicopter view. The corporate level strategy covers the overall group whether to grow or to do turnaround through the various secondary and tactical strategies. All three level of strategies need to be done in synchronized manner as it all started from the same point of action wanting to be the best organization and better than their competitors. 


currently I'm keeping an eye on one person, but I'm not a nutty as a fruitcake. saranghae.

What Have I Learned This week : Resources based Theory


Sincerely from my bottom of heart, I hope all my readers are doing okay. Today’s update, I would like to continue my posting and sharing about what I have learned in my Strategic Management and Operation class for this week. The topic that I mind to sharing today is the Elements of Strategic Management which I will focus on Competitive advantages.

What is the competitive advantage?

Competitive advantage allows an organization to outperform its competitors. An organization gains competitive advantages when they are able to perform or doing an activity that other company are unable to duplicate them. While sustained competitive advantages refers to a competitive advantage that an organization can maintain for a long period of time.

In this topic, I learned about Resources-based-view which is strategic management idea that each firm has their own unique and possesses resources and capabilities that provide the basis for its competitor advantages. Resources are referring to inputs such as equipment, human resources or process and that input can be a production process. They can be divided into 3 categories: tangible, intangible and human resources.

Tangible resources are assets that can be seen such as materials while intangible resources are assets which we cannot be seen such as knowledge. Human resources will include people’s skills, abilities and experiences.

According to RBV theory (resources-based-view), a resource can only be a source of competitive advantages when it is unique. A characteristic of unique resources are:





The more of such qualities the resources has, the more important it is a source of competitive advantage.
This is the explanation of the V.R.H.O

Valuable would answering the question of does the resource create value for the firm in delivering the firm’s products and services.

Rare is something that we find that the current or potential competitors possess this resources or not. A resource should be rare to be a unique and valuable.

Hard to imitate and substituted is a resource that we find it is hard for the current and potential competitors to develop a substituted for this resources.

Organized to exploit is the question regarding does our firm have the necessary systems, policies, procedure and processes to take full advantages of this resources in order to develop it into a competitive advantage?

To become a good organization and to have the strength among the competitors, a firm should follow the RBV Theory to gain the innovative resource and gain profits for the company. That’s all from me for this week lesson, till then wassalam.

currently I'm keeping an eye on one person, but I'm not a nutty as a fruitcake. saranghae.

What have I Learned This Week : Objectives


For the last post, I already explained what is vision and mission in organization as well as why we should have vision and mission in our life. Besides vision and mission, an organization should establish their objective. An objective is a specified result of a planned activity that should be achieved by a specified time.Objective in the organization have a really strong ties with their vision and mission. The achievement of organization objectives should result in fulfilment of an organization mission. Right?

In one company, their objectives may be short, medium or long term. Objectives can refer to the result of desired for the entire organization. We can measure an organization objective through S.M.A.R.T philosophy. S.M.A.R.T is an acronym that is used to guide the development of measurable goals.






Specific answer the question of ‘’what is to be done’’ and describe the result of the work to be done. While measurable answer the question of ‘’how will you know its meet expectation’’. It refers to the something that we can measure using some standard such as using percentages. Achievable answer some question such as ‘’ can the measurable be achieved by the person”. Relevant answer the question of ‘’should it be done?’’ or ‘’what will be the impact’’. And the last acronym is time oriented. Time oriented will answer the question of ‘’when it will be done’’. It refers to the some objectives that have an end point.

As we began to write up our objectives, completing answering these S.M.A.R.T is really helpful and beneficial in our life. Thank you and till then, wassalam. 

currently I'm keeping an eye on one person, but I'm not a nutty as a fruitcake. saranghae.

What Have I Learned This Week : Vision and Mission

Assalamualaikum ..

Today, I would like to continue my posting regarding the Strategic Management Subject on the topic of vision and mission. Usually, in our life a person should have their own vision and mission to make sure that they have something they can rely on all the way to their success. The concept is same but it may be a bit different if a vision and mission is found in the firm’s goals.

A vision in the organization is a statement about what a firm wants to become. The purpose of having a vision in the company is to guiding and directing the company to the right way. It may be a powerful motivator to those in the company to achieve their vision. At first, developing a vision is considered as a first step in strategic planning process. An example of firm’s vision is “To become the best organization in the world”
Other than vision, an organization should have their mission. Mission is the purpose for the organization existence. It deals with the question such as “what is our business” or “why do we exist”. A mission is creating for applying and analysing the method of business of an organization. Mission statement can be carry out from answering the question such as who are the firms customer or is the firm using a latest technologies or where does the firm located or anything else related with firms components.

On that week, Dr Ummi asks us to answer online forum regarding what is the mission and vision in our life.  As for me, my vision is I want to be a good khaliph as I can enter the Jannah.  Vision is describing what I want to become, that vision can guide and shape me towards that direction. However, vision can be divided into short and long term vision. As for now, my short term vision is to finishing my studies at USIM with flying colours. A vision statement can be a simple and understandable. Having a good vision in my life for future can contribute me in formulating what I should do in order to achieve my goals.

While my missions are to become the best at everything I am doing. I need to become the best daughter to my family, to become the best citizen to my country, to become the best around my friends and to become the best in all sort of the things that I have to accomplish.  So the missions here are answering what I should do in order to make sure that I can achieve all my mission state above. It may include my strategies on what I want to become.

Considering having a vision and mission in someone life is the starting of developing the success in their life. Make sure to plan your way to a great life with having some descriptive of mission and vision. It will help you a lot. Good luck !

currently I'm keeping an eye on one person, but I'm not a nutty as a fruitcake. saranghae.